Marangoni’s Solution for fleets

Marangoni, one of the leading international players in the tire industry, has chosen Pindarica. Fleet Advantage is the new brand for an innovative solution dedicated to fleet tire management. The compact and horizontal development lends stability to the brand, while the red color and slight inclination of the lettering (borrowed from the racing world) convey energy and performance. On the left, a tire (with tread referencing Marangoni) is depicted, from which a specialized technician (recognizable by the visor cap) emerges, embracing the word “Fleet.” A single symbol to convey (almost) everything.