Remargin… Heals in a zip!

Pindarica has created the new communication campaign for Remargin Colostrum Gel, one of the flagship products of the Solimè brand, which has been synonymous with quality herbal medicine for 40 years. It is no coincidence that Remargin has become a top-seller in Solimè’s extensive range, as it is essential for every well-stocked first aid kit. The product is completely natural and based on colostrum, which has been used since ancient times for promoting proper healing and accelerating the restoration of skin and mucous membranes. The campaign’s visual metaphor leverages the concept of the “zipper” (also known as “lampo” in Italian): a quick and effective system for “closing” when needed. The campaign will debut in the “Guida Pratica all’Erboristeria” published by Riza.